The biggest story in the Android universe this week is the pending arrival of Samsung’s latest and greatest Galaxy flagships — the Galaxy S21 and its various cousins, expected to be unveiled at a virtual event later this morning. The phones will almost certainly be the de facto standard bearers of the high-end Android experience for the months ahead, and they’re all but certain to be among the top-selling premium Android devices of 2021.
In many ways, it’s not surprising. When it comes to high-end Android phones, Samsung does a lot of things right — from its sleek, eye-catching hardware designs to its exceptional build quality and frequently top-of-the-line components. And that’s to say nothing of the equally or perhaps even more important no-holds-barred marketing strategy that’s helped Samsung gain and maintain its dominant position within the Android ranks.